by Steph Hermanson | Jun 22, 2016 | Social Media
So you’ve decided to utilize social media and get into the digital conversation! Great, but where do you start? Determining which social networks to utilize as a company requires some thought and consideration. Every social network has a different focus along with... 
by Steph Hermanson | Jan 15, 2016 | LinkedIn, Social Media
You don’t have to be actively seeking employment or be a recruiter to use LinkedIn. In fact, the best reason to use LinkedIn is for networking and lead generation in the B2B space. Creating your best LinkedIn profile means you go over every piece of your profile... 
by Steph Hermanson | Jan 2, 2015 | Small Business, Social Media
You may not know, but Nissen Media is just one person. Me. Steph Nissen. It’s a lot to do for one person managing not only my own social media presence but dozens of profiles for clients in varying industries. But, I’m not overwhelmed. I have a system in... 
by Steph Hermanson | Dec 2, 2014 | Social Media
We all have those friends who are addicited to social media whether they’re instagramming every meal, or liking every status that pops up in their newsfeed on Facebook. If you’re friends with me, I’m that friend. I know, sorry. I just love social... 
by Steph Hermanson | Nov 24, 2014 | Social Media, Twitter
One of the most often heard phrases from my clients and even friends is that they don’t understand Twitter. “How does this help my business? It seems like a waste of time. Is it just another Facebook?” Personally, I feel that Twitter is one of the most underutilized... 
by Steph Hermanson | Nov 2, 2014 | Small Business, Social Media
With Black Friday just on the horizon, you’ve most likely already started preparing for what deals you’re going to run and prepping your team for the impending rush. However, the new social media infused world we live in means that you need a social media plan for...