by Steph Hermanson | Sep 19, 2019 | Customer Success, Marketing Operations
Does implementing an effective marketing strategy feel like taming a tornado? Between the data, marketing channels, new tools, algorithm changes, and sales tactics – it can seem overwhelming to generating new sales and increase revenue with today’s... 
by Steph Hermanson | Dec 13, 2018 | Customer Success, Digital Operations, Marketing Operations
If “customer satisfaction” is the main goal you strive for in your business, then you are severely missing the mark. Unhappy customers almost always, without a doubt, complain and tell others about poor experiences with your company, while satisfied customers are... 
by Steph Hermanson | Sep 12, 2018 | Digital Operations, Education, Marketing Operations
Video marketing continues to rise as one of the most popular and effective forms of marketing. While relatively new to many businesses still in the digital marketing world, it tends to outperform many traditionally-used marketing methods. In fact, according to the... 
by Steph Hermanson | Feb 26, 2018 | Digital Operations, Education, Human Capital Solutions, Marketing Operations
Why do companies outsource? Many companies consider outsourcing to fill the gaps in their current expertise pool, to find a more cost-effective alternative to hiring in-house, and to free up their time to focus on the business’ core competencies. Let’s think about the...